The Value-Creation Structure represents the flow of work through which products and services take shape. It includes the teams, processes, and resources that directly engage with customers, users, and markets. It illustrates how value-adding activities connect across boundaries—often forming networks that transcend departments or functions. This structure adapts continuously through feedback loops, iteration, and learning from the environment.
Typical questions
- Where and how does value actually emerge for our customers?
- Which teams or units connect most directly to the market?
- How are feedback and learning integrated into daily work?
